ideelACCESS Launches in New York City
10.19.2010

National Social Commerce Platform Goes Local; Announces Plans to Roll Out Daily Deals in Cities Nationwide

NEW YORK, Oct. 19 /PRNewswire/ -- ideeli, Inc. (www.ideeli.com), the fastest-growing, members-only online shopping site in the United States, today announced the first local extension of its social commerce platform, ideelACCESS. The launch of ideelACCESS in New York City marks the beginning of the program's expansion into major cities across the U.S., with additional markets to be announced before the end of the year.

In addition to national deals, ideelACCESS will now offer the site's 3.1 million members a wide variety of experiences and services in major metropolises, beginning with an exciting launch week line-up in New York City that showcases the best of the Big Apple - from a favorite brunch spot to a buzzed-about spa - all at privileged prices. With handpicked offers that are curated with the ideeli member in mind, ideelACCESS deals will be made available at www.ideeli.com.

"Following the successful launch of our national social commerce web platform earlier this year, we are excited to localize ideelACCESS and offer unique, neighborhood experiences to our members," says Paul Hurley, CEO and founder of ideeli. "We expect these deals will appeal not only to our existing New York City based members, but also to the millions who intend to visit."

Like other social commerce sites, ideelACCESS harnesses the power of group buying, requiring a minimum number of sales to activate the deal. Launch week will include offers at Manhattan favorites such as Exhale Spa, Ovando florist, Bistro Bagatelle, Jami Saunders Photography and Shop Gotham shopping tours.

To celebrate the New York launch, ideeli will offer one member the chance to win an ideelACCESS "Own the City" giveaway package that includes a stay at the James Hotel in Soho, tickets to a Broadway show and the Museum of Modern Art, haircut and color at Warren Tricomi Salon, dinner at the Juliet Supper Club and a Shop Gotham shopping tour. In addition, ideeli is hosting a week long "NYC Trivia" giveaway promotion on Facebook where each day, members will have a chance to win the day's ideelACCESS deal.

 

About ideeli
ideeli, Inc. is the fastest growing online members-only shopping site in the U.S. Launched in 2007, the company now has over 3.1 million members who enjoy limited-time sales events featuring products from over 600 brand partners across the categories of apparel, accessories, home, beauty, kids and travel. Each event is designed by ideeli editors to offer an exclusive shopping opportunity with new brands featured each day at up to 80% off.

For more information, please visit www.ideeli.com